KMV Kaushal Kendra Jalandhar   |   09646488406, 09872464468

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The Heritage Institution

Status Conferred by UGC, MHRD, Govt. of India

Autonomous Status by UGC-MHRD,
Govt. of India

Bachelor of Vocation (Retail Management) (Credit-Based) Back

Given the lucrative career options in Retail sector, B.Voc. (Retail Management) and M.Voc. (Retail Management) are considered a wise choice for students.  After the successful completion of the programme, the students will be able to perform multiple job- roles like-retail manager, supply chain distributor, brand manager, departmental manager, merchandise manager, sales manager, store manager, etc.

The programme is structured to suit Industry-specific requirements. The course is supplemented with adequate retail store visits and guest lectures by retail experts to enrich the knowledge of the students.

The programme is designed as per the requirements of NSDC and RASCI. Our college is affiliated with RACSI, Mumbai for certification and placement of students. B.Voc. (Retail Management) is the only course in which certification of the students has been done up to NSQF LEVEL-7 for the job role of STORE MANAGER. All the students of B.Voc. (Retail Management) have cleared all the levels, i.e., LEVEL -4 for Sales Associate, LEVEL-5 for Team Leader, LEVEL-6 for Departmental Manager and LEVEL-7 for STORE MANAGER, which is a remarkable achievement. Even the University results of students of B.Voc. and M.Voc. (Retail Management) are 100%.

With the tremendous growth of economy, retail management has emerged as one of the fastest growing careers in India. The enormous expansion in the retail sector during the past few years has thrown up a big demand for skilled professionals in the field. It is an industry looking for people at all levels, from the people with basic skills, to well qualified supply chain and retail management professionals. This makes retail profession one of the most demanding careers of the era. This course is designed for those who are wishing to develop a career in retail management and anyone interested in working in the retail sector, or simply wanting to know more about retail trading and retail environment.

About Department 

Faculty Introduction

Highlights of Retail Management Department

Virtual Tour- Punjab’s First Retail Lab (SUKRITI- The Retail Lab)

The main highlight of the course is the RETAIL LAB, which is one of its kind in North India. KMV is the first college in Punjab to establish a RETAIL LAB. The students get hands-on experience of running a live retail store by performing their practical in the RETAIL LAB. Students get to learn the intricacies of retailing such as procurement, negotiation skills with vendors, pricing, store design and layout, customer service, etc. Students experience real customers in the form of students and teachers from all the departments of college.

As far as placements are concerned, it is again 100% in B.Voc. and M.Voc. (Retail Management). The students are eligible for both marketing and retail profiles. Some of the most prominent companies that come to campus every year for placements are Reliance Retail, Shoppers Stop, Pantaloons, Big Bazaar, Metro, etc. The students also get Live Projects opportunities with Pantaloons; Aditya Birla Group and Big Bazaar; Future Group, as they undergo on- the- job training at these renowned retail stores.

 M.Voc. Highlights

  • Award of PG Diploma/ Degree in both Skills and General education components of the curriculum
  • Option to exit after one year with P.G Diploma (NSQF Level 8) or to continue for M.voc. Degree (NSQF Level 9)
  • Graduation In any Stream
  • Industry Partner: Retailers Association’s Skill Council of India (RASCI)
  • Industry tie-up with big industries, banks and super markets for training and placements
  • Very low fee structure
  • Emphasis on practical aspects of learning.
  • Retail lab for practical exposure
  • Conduct of workshops, seminars, labs by Experts in various Fields
  • On –job training and internship
  • Facility of books and reading material
  • Fully equipped Retail Lab and Computer Lab
  • Visits to trade fairs, Malls and Leading industries free of cost.

B.Voc. Highlights

  • 10+2 in any stream
  • Industry Partner: Retailers Association’s Skill Council of India (RASCI)
  • Tie-ups with big industries and super-markets for training and placements
  • On-the-job training and internships
  • Very low fee structure
  • Flexibility to exit after 6 months, 1 year, 2 years or 3 years
  • Emphasis on practical aspect of learning
  • Conduct of workshops / seminars / labs by experts in various fields
  • Fully equipped Retail Lab & Computer Lab
  • Availability of books and reading material for the students
  • Visits to trade fairs, malls & leading industries free of cost


Teaching Faculty

Dr. Rashmi Sharma Dr. Rashmi SharmaAssociate Professor (Course In-charge)
Ms. Chetna                (PH. 9463340921) Ms. Chetna (PH. 9463340921)Assistant Professor (Contractual)
Ms. Rajbeer Kaur Ms. Rajbeer KaurLecturer
Ms. Priya Ms. Priyalecturer
Ms. Lakshmi Mishra Ms. Lakshmi MishraLecturer
Ms. Kashi Ms. KashiLecturer


M.Voc. Career Profiles

      • Zonal Manager
      • Regional Manager
      • Area Sales Manager
      • Territory Manager
      • Unit Manager
      • Operation Manager
      • Supply chain Manager
      • Retail Banker
      • Project Manager


      100% Placements: Our Students got placed as Store Managers, Departmental Managers, and   Retail Bankers

in Leading Banks, Super Markets, FMCG Sector.

B.Voc. Career Profiles

  • Retail Sales Associate
  • Supply Chain Distributor
  • Visual Merchandiser
  • Retail Buyers and Merchandisers
  • Departmental Manager (store operations)
  • Manager Back -end operations
  • Team Leader (stores operation)
  • Retail Franchisee
  • Retail Communication Manager
  • Store Manager
  • Marketing Manager
  • Product Manager
  • Sales Executive
  • Brand Manager
  • Logistics Manager
  • Warehouse Manager
  • Backend Operations

100% Result in Assessment conducted by RASCI, Mumbai

All the students cleared the assessment test conducted by Retailers Association’s Skill Council of India (RASCI), Mumbai. FMCG Sector.

100% Placements:

Our students got placed as Sales Associates, Team Leaders, Departmental Managers and Store Managers in leading Hyper markets, Leading Banks, MNCs and FMCG Sector.

Industry Partners


S. No. Name Placement details Photograph
1. Manpreet Kaur Sahota Working as Visual Merchandiser in H&M, Lucknow

(Package 4.50 Lacs per annum)

2. Bharti Working as Assistant Manager in HDFC Bank, Jalandhar

(Package 2.80 Lacs per annum)

3. Sharanjit Kaur Working as Fashion Consultant in Reliance Brands Limited

(Package 3 Lacs per annum)

4. Mehak Working as HR Recruiter at ICICI Bank & A-One International company
5. Muskanpreet Kaur Working as Sales Executive

At Puma Brand at Cosmo Plaza Mall, Zirakpur


6. Sneha Working as Administrative coordinator  at  Stepway International Company, Jalandhar
7. Mehak Working as Sale associate at


Dharamshala, HP

8. Muskan Working as HR Trainee  at Bharti Services, Jalandhar
9. Neha singh Working as Store Keeper at Studio Gravity, Jalandhar
10. Reetu Working as Computer operator  at Oswal Media, Jalandhar
11. Birkamal kaur Working as Executive in Retail Department  at Chinar Forge Limited, Jalandhar
12. Vishakha Rishi Working as Analysts  at Eclerx, DLF

IT Park


13. Palak sethi Working as Accountant  at Monga Opticals, Jalandhar

Earn While Learn

S. No. Name Class and Semester Achievement Photograph
1. Muskan Preet Kaur


(B.Voc. Retail Management) Semester- IV Affiliate Marketer and Social Media Marketer

(Earning 10,000-12,000 per week)

2. Jagdeep Kaur (B.Voc. Retail Management) Semester- II Entrepreneur- Kaur Creations

(Business sales more than 1 Lacs per month)

3. Jatinder Kaur (B.Voc. Retail Management) Semester- VI Entrepreneur- Kaur Sparkle

(Business Sales approx. 50,000 per month)

4. Sangeet Kaur (M.Voc. Retail Management) Semester- IV Founder-Buttons and Bows

(Business Sales approx. 60,000 per month)

5. Mehak (M.Voc. Retail Management) Semester- II Working as Fashion Consultant in Kapsons

(Package 1.80 Lacs per annum)

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